DATA PROTECTION
How we collect, use and protect your personal information
We are committed to protecting your personal data and respecting your privacy. This Data Protection page explains how CPD Healthcare Limited trading as Centennial Park Dental collects, processes, stores and safeguards your personal information, in line with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
What Personal Data We Collect
To provide safe and effective dental care, we need to collect certain personal information about you, including:
- Contact details (such as your name, address, telephone number and email)
- Date of birth and emergency contact details
- Medical and dental history including current and past conditions
- Clinical records such as radiographs, photographs and study models
- Treatment details (what has been done and plans we propose)
- Notes about conversations or incidents relevant to your care
- Records of consent to treatment and any correspondence relating to your care
This information is essential to plan and deliver appropriate dental care, and is only collected when necessary.
How We Use Your Personal Data
Your information may be used to:
- Communicate appointment details and treatment plans
- Support clinical decisions and treatment records
- Comply with legal, regulatory or professional obligations
- Maintain accurate records for ongoing care and audit purposes
We will only use your information for the purposes for which it was collected and in ways that are fair, lawful and transparent.
Legal Basis for Processing
Under UK GDPR, we process your personal data based on the following lawful bases:
- Contractual necessity — to fulfil our obligations to provide dental care
- Legal obligation — to comply with statutory and regulatory requirements
- Legitimate interests — to administer and manage the practice and care provided
- Consent — where specific, optional processing (such as marketing or newsletters) is involved
We do not process your data for purposes that are incompatible with the reasons it was collected.
How and Where We Store Your Information
Your personal data is held securely in both digital and, where necessary, physical records. We restrict access to authorised members of staff only, and use secure systems with audit trails and regular backups to protect information against unauthorised access, loss, damage or disclosure.
We retain your dental records for as long as reasonably necessary — including after you cease to be a patient — in accordance with professional guidance and legal requirements.
Who We May Share Your Information With
We may share your personal data with:
- Other healthcare professionals involved in your care (e.g. specialists, GPs)
- Referral partners when required for treatment continuity
- Insurance companies where treatment claims are necessary
- Organisations or authorities where required by law (e.g. court orders)
Such disclosures are made only when it is necessary to provide care, comply with legal obligations, or administer your treatment.
Your Rights Under UK GDPR
You have the right to:
- Access the personal data we hold about you
- Rectify inaccurate or incomplete information
- Erase certain data (where lawful)
- Restrict or object to processing
- Withdraw consent for specific processing (e.g. marketing)
- Data portability where applicable
To exercise your rights or request details of the information we hold about you, simply contact us in writing. We will respond within statutory timeframes.
Changes to This Policy
We may update this Data Protection page occasionally to reflect changes in practice, regulations or technology. The latest version can always be found on our website.
Updates to This Policy
We may update this Cookie Policy from time to time to reflect changes in technology or legal requirements. Any updates will be published on this page.
Contact Us
If you have questions about this Data Protection page, or wish to exercise your rights regarding your personal information, please contact:
Centennial Park Dental
CPD Healthcare Limited
Ground Floor, 507 Centennial Park
Centennial Avenue, Elstree
Borehamwood
Hertfordshire
WD6 3FG